**Summary**
Brave Bison Group PLC, a next-generation marketing and technology partner for global brands, released its final results for the year ending December 31, 2025. The company reported strong financial performance, with adjusted profit before tax (PBT) and EBITDA exceeding consensus expectations. Key highlights include
**Financial Performance** Net revenue increased by 60% to £34.1 million, adjusted EBITDA grew by 51% to £6.8 million, and adjusted PBT rose by 44% to £5.6 million. These results mark the fifth consecutive year of growth in net revenue, adjusted EBITDA, and adjusted earnings per share (EPS).
**Acquisitions** Brave Bison completed five acquisitions during the year, including MiniMBA, MTM, Builtvisible, Engage, and The Fifth. These acquisitions expanded the companys capabilities in training, strategy consulting, search engine optimization, sports marketing, and influencer marketing.
**Strategic Investments** The company made a strategic investment in System1 Group plc, acquiring a 28% shareholding, which is expected to enhance its marketing effectiveness offerings.
**Dividend** The Board declared a dividend of 0.44p per share, a 10% increase year-over-year.
**Outlook** The company expects net revenue and adjusted EBITDA to exceed current consensus expectations for FY26, driven by strong organic growth in MiniMBA and continued momentum in the Sport & Entertainment division.
Brave Bisons focus on AI-driven solutions, strategic acquisitions, and diversification of its service offerings positions it well for future growth in the evolving marketing landscape. The companys strong financial performance and strategic initiatives reflect its commitment to delivering value to shareholders and clients alike.
| Financial Metric | FY24 | FY25 | Change |
|---|---|---|---|
| Net Revenue (£m) | 21.3 | 34.1 | +60% |
| Adj. EBITDA (£m) | 4.5 | 6.8 | +51% |
| Adj. Profit Before Tax (£m) | 3.9 | 5.6 | +44% |
| Net Cash (£m) | 7.5 | 4.3 | -42% |
| Debt (£m) | 0.1 | 6.2 | +5,100% |