The Character Group, a UK-based toy, and giftware company, released a trading update <mark style="background-color:yellow">ahead</mark> of its Annual General Meeting on January 17, 2025. Despite challenging trading conditions, the company reports that sales in the four months leading up to Christmas 2024 were similar to the previous years level. The company expects sales and profit before tax for the financial year ending August 31, 2025, to remain at similar levels as the previous year. Character Group is confident about its product portfolio for 2025, which will be showcased at the London and Nurenberg Toy Fairs. The company also highlights its strong balance sheet and healthy net cash position. Two long-serving directors, Mike Hyde and Clive Crouch, will be retiring from the Board at the AGM. The Character Groups market capitalization is £50 million, and the company remains committed to share buybacks. The Half-year report for the period ending February 28, 2025, is scheduled to be published in May 2025.