**Summary**
Intuitive Investments Group plc (IIG) has entered into a £30 million equity investment agreement with Helikon Investments to fund Hui10 Inc.s rollout of its paperless lottery play in China. The funding will be released in three tranches, contingent upon Hui10 achieving specific strategic milestones related to its partnership with China Financial Certification Authority (CFCA) and the Ministry of Finance. These milestones include the launch of a paperless lottery pilot and its nationwide expansion.
The investment will enable Hui10 to deploy its UnionPay-certified POS terminal infrastructure across Chinas 200,000+ lottery shops, accelerate commercial partnerships through its omnichannel platforms (Lucky World TEAM CHINA and Lottery HongBao), and expand its technology footprint via UnionPay and CFCAs digital authentication infrastructure. The subscription price for each tranche is determined based on a discounted 30-day volume weighted average share price (VWAP) or a pre-money fully diluted valuation, with a long stop date of 31 August 2027.
Sir Nigel Rudd, Chairman of IIG, highlighted the significance of this investment in solidifying Hui10s position in Chinas lottery transformation and sports development. The agreement underscores IIGs strategy to invest in high-growth potential platforms. Hui10 aims to increase Chinese lottery participation from 10% to over 30% through its integrated technology platform, while also addressing counterfeit issues for brands via its Lottery HongBao solution. Helikon Investments, a UK-based investment manager, is providing the funding with a value-driven approach.