**Summary**
Pulsar Group Plc, a SaaS technology innovator for global marketing and communications, reported strong financial performance for FY25 (ending November 2025). Key highlights include
* **Revenue Growth** Modest revenue growth to £61.0m, with 97% recurring revenue.
* **ARR (Annual Recurring Revenue) Surge** Total ARR increased by £3.9m to £64.5m, nearly doubling FY24 growth. EMNA region led with £3.4m growth, driven by a major partnership with a global marketing leader. APAC also saw accelerated growth of £0.5m.
* **Cost Savings & Efficiency** Delivered £7.0m in annualized cost savings through automation and legacy technology decommissioning, reducing headcount by 22%.
* **Improved Profitability** Adjusted EBITDA grew 13% to £10.2m, with margin improvement from 15.0% to 16.5%.
* **Debt Reduction** Net debt decreased significantly from £5.6m at year-end to £2.7m by February 2026 due to strong cash flow generation.
* **Technological Advancements** Launched "TeamMates," an Agentic AI platform with specialized AI agents for various intelligence tasks, expanding into new markets with products like Pulsar CLEAR and Crisis Oracle.
* **Positive Outlook** Pulsar enters FY26 with a streamlined cost base, accelerating growth, technological leadership in Agentic AI, and strong cash generation potential.
Management expressed confidence in sustainable, profitable growth driven by AI innovation and operational efficiency.